PC World China

PC World China is the leading professional publication focusing on computing technologies, products and solutions for business use. The magazine is a member of CCW Media Group, the No.1 IT media group in China, and is also one of IDG series publications.

After PC World Test Center, one of the most influential test institutes in the world, was introduced into the Chinese market, it becomes much localized and provides professional, objective, accurate, indicative information to users. At present, it has become the most authoritative and influential text institute in China’s IT publications.

In 2009, its circulation ranked 145,000 copies.



Advertising Rates (RMB)


Normal Position
Position Trim Size (mm) Price
Full Inside Page 205 x 270 50,000
1/2 Special Page 114 x 160 30,000
1/2 Horizontal Page 173 x 112 28,000
1/2 Vertical Page 84 x 224 28,000
1/3 Horizontal Page 173 x 75 22,000
1/3 Vertical Page 54 x 224 22,000
1/4 Page Vertical 84 x 112 15,000
Florate 55 x 60 8,000
Word Advertising 205 x 270 25,000/Page
Special Position
Cover Spread Page 410 x 270 138,000
Cover 185 x 158 120,000
Inside Front Cover 205 x 270 90,000
Inside Back Cover 205 x 270 60,000
Back Cover 205 x 270 90,000
Belly 205 x 50 50,000
First 4C Inside Page 205 x 270 90,000
Second 4C Inside Page 205 x 270 70,000
Third 4C Inside Page 205 x 270 70,000
Front Spread Page 410 x 270 120,000
Page Facing Editor’s Notes 205 x 270 75,000
Page Facing Letters from Readers 205 x 270 75,000
First/Second/Third/Fourth Page Facing Catalog 205 x 270 75,000
Inside First Page 205 x 270 65,000
Inside Color Spread Page 410 x 270 110,000
Special Paper
Inside Thicker Page (250g 1 Page) 200 x 270 75,000
Inside Thicker Page (250g 2 Pages) 200 x 270 138,000
Interleaf 195 x 265 80,000
White-cover Book (from 2 Pages) 200 x 270 30,000/Page
 
Discount:
Frequency 1-3 4-6 7-9 Over 10
Discount 5% 10% 15% 20%
 
Note:
1. If the client specifies a certain page or page space to publish the advertisement on,an additional 10% fee shall be charged.
2. The magazine has the last say on all advertising rates.
 
Add: 3rd Floor, Building No. 3, 16 Cuiweizhongli, Wanshou Road, Beijing 100036. P.R. China
Tel: (8610) 6813 0909, 6825 5291, 6825 5295, 6825 9438
Fax: (8610) 6825 5295