Esquire

Esquire
  Trends Esquire was founded in April 1999, a cooperation between Trends magazines and Esquire, a world noted magazine published by Hearst Corporation.
Trends Esquire boasts the best general-interest lifestyle magazine for sophisticated man in China. It defines and celebrates what it means to be a man in modern society and reflects men’s needs. It challenges men’s wisdom, touches their souls and stirs their minds through its less restricted and less predictable contents. It is a high-taste consumption guide for mend and place for your brand to stay on top, be on trend, and reach men at their very best.
In 2007, the circulation totaled 625,000 copies.


Advertising Rates (RMB)

Specification

Price (RMB)

Front Cover Gatefold

1,062,600

1st Spread Page Before content

695,800

2nd Spread Page Before content

605,500

3rd Spread Page Before content

515,300

Other Spread Page before Content

444,500

Full Page Facing Content 

254,000

Spread Page Between Content

420,500

Spread page before Page Edition

396,800

Last Spread Page

330,600

Last Single Page

182,500

Inside Back Cover Spread Page

365,000

Inside Back Cover

222,500

Back Cover

555,500

Full Page in the First Half of the Magazine

205,500

Full Page in the Second Half

370,000

Spread Page in the First Half of the Magazine

152,500

Spread Page in the Second Half

276,000

Adertorial

108,000

Half Page

116,200

1/3 Page

80,000

Ads in Information Column

23,000

Key feature starting page

205,500

 

 

Notes:
1. If the client specifies a certain page or page space to publish the advertisement on, an additional 20% fee shall     be charged.
2. The magazine has the last say on all advertising rates.

 

Discount

 

Volume

3 Pages

 6 Pages

9 Pages

12 Pages

Discount

2%

5%

8%

10%

 

 

Add: Trends Building,Tower 3,9th Guanghua Road Chaoyang District, Beijing 100005, P.R. China

Zip code:100020

Tel:(010) 6587 1111

Fax:(010) 6587 2211 - 2563