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Harper’s BAZAAR
Harper’s BAZAAR
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Trends Esquire was founded in April 1999, a cooperation between Trends magazines and Esquire, a world noted magazine published by Hearst Corporation.
Trends Esquire boasts the best general-interest lifestyle magazine for sophisticated man in China. It defines and celebrates what it means to be a man in modern society and reflects men’s needs. It challenges men’s wisdom, touches their souls and stirs their minds through its less restricted and less predictable contents. It is a high-taste consumption guide for mend and place for your brand to stay on top, be on trend, and reach men at their very best.
In 2007, the circulation totaled 741,000 copies. |
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Specification
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Price (RMB)
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Outside Gatefold
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1,200,000
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Inside Gatefold
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1,300,000
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Inside Front Cover
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800,000
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1st fasion Spread
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650,000
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| 1st cosmetic Spread |
650,000
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2nd fasion Spread
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600,000
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| 2nd cosmetic Spread |
600,000
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3rd fasion Spread
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560,000
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| 3rd cosmetic Spread |
560,000
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4th fasion Spread
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540,000
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4th cosmetic Spread
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540,000
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5th fasion Spread
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520,000
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5th cosmetic Spread
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520,000
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Spread before Content
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450,000
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From editor's letter
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420,000
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| 1st Full Page Facing Content |
400,000
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| 2nd-5th Full Page Facing Content |
350,000
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| 6th-10th Full Page Facing Content |
300,000
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| Spread Within Content |
400,000
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| Full page facing cover of STYLE/FASION/BEAUTY/LIFE |
140,000
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Full page before BAZAAR STYLE section
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240,000
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Spread before BAZAAR STYLE section
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380,000
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Full page in BAZAAR STYLE section
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220,000
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Spread in BAZAAR STYLE section
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360,000
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Full page in BAZAAR FASION section
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200,000
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Spread in BAZAAR FASION section
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340,000
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Full page in BAZAAR BEAUTY section
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170,000
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Spread in BAZAAR BEAUTY section
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280,000
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Full page in BAZAAR LIFE section
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140,000
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Spread in BAZAAR LIFE section
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220,000
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Spread of Inside Back Cover
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320,000
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Inside Back Cover
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200,000
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Outside Back Cover
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660,000
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Half page
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100,000
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1/3 page
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80,000
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Subject advertising (4 pages+)
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320,000
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Notes:
1. If the client specifies a certain page or page space to publish the advertisement on, an additional 20% fee shall be charged.
2. The magazine has the last say on all advertising rates.
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Discount
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Volume
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3 Pages
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6 Pages
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9 Pages
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12 Pages
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Discount
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2%
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5%
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8%
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10%
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Add: Trends Building,Tower 3,9th Guanghua Road Chaoyang District, Beijing 100005, P.R. China
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Zip code：100020
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Tel：(010) 6587 2155
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Fax：(010) 6587 2211 - 2563
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